Wednesday, November 14, 2007
A bid for Wendy's
by Jana Kokavcova
Wendy's is a net of restaurants in the United States and abroad too. The first opening of Wendy's was in 1969. Dave Thomas opened the first Wendy's Old Fashioned Hamburgers Restaurant in U.S. and thought that he created something really new. For Dave quality was very important and he put in the logo of the restaurant "Quality is our recipe". In 1978 there were about 1000 Wendy's in Tennessee location. And people loved them. Today Wendy's owns more than 6,600 restaurants in the United States and abroad too. Its bigger rivals are McDonald's and Burger King Holdings Inc. Wendy's is today the third biggest hamburgers restaurant in the United States and abroad too. Who really don't know the logo with the girl with nice plaits of hair and the bubble that says "I deserve a hot, juicy burger."? People are satisfied with these restaurants, but there is another problem. Wendy's need a higher bid. Investor Nelson Peltz submitted an offer to buy Wendy's International Inc. with the net of 6,600 restaurants, but the proposed is below what he said before. And it is something like a shock for Wendy's. The third biggest hamburger net in U.S. has a really good name and lot of customers and it is shame to take such as bid. David Karam, president of Cedar Enterprises Inc., the owner of 134 Wendy's restaurants said, he also wants to make a bid for Wendy's. There are other investors, that want to buy Wendy's too, but no one would like to offer really good price. So destiny of Wendy's is unambiguous.
related story: http://www.bloomberg.com/apps/news?pid=20601103&sid=auK1tghlKk.A&refer=us
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related story: http://www.bloomberg.com/apps/news?pid=20601103&sid=auK1tghlKk.A&refer=us
| by Jana Kokavcova for PocketNews (http://pocketnews.tv) |
PocketNews is a new real-time news broadcaster delivering the latest and hottest news right to your pocket ! With global clients who want to be kept up to date, PocketNews is everyone's way of keeping in touch with the World.
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